How to Organize the World’s Best Startup Party

Organize a party for the launch of your startup is a fundamental part of your marketing activities. That’s why the best thing to do would be rely on qualified and competent people. It is likely, however, that, like the great deal of start-uppers, you could have some budgeting problems. Therefore, here you are the useful free suggestions you were looking for!

4.Choose the Perfect Venue

Before you select venue, ask yourself the following questions: how many guests am I planning to invite? Which is the atmosphere I want to create? Should I choose a venue that provide a professional catering service? What about Wi-Fi, bathrooms and security? Can I bring external food?
Last but not the least, be original and astonish your guests, choosing a venue out of the ordinary. Have you ever thought about a coffee shop, a party bus or a converted church? Your startup party will surely be remembered!

3.Find the Sponsor

 if you are a small startup, probably the right choice is to look for a service provider able to provide valuable assets and services. Your sponsor is surely willing to supply you beverages, gadgets and technical services, because he will receive promotion and you will get all these things for free! This will help you keep down the costs and also establish a good working relationship with your sponsors, which could be useful for the future.

2.Determine your Budget

Most of startup parties are free. This mean that you have to charge all the related expenses on your back. However, how can you determine your party budget? And how can you measure the success of the event? There are few simple ways to do it. You can see how many of your attendees download your app, sign up or subscribe to your newsletter after the event; you can use referral links to track lead and sales generation; you can measure the level of engagement on your social media pages; you can take a look at the new emails generated from RSVP confirmations and so on.
Probably you are wondering about the way to find financial resources for your party. And you already know the answer: sponsor!

1.Why a Professional Event Planner can be so Important?

During the party, you must be at the center of attention, representing your startup and doing public relations, in order to generate as many leads as possible. You main goal is to gather business cards and schedule meetings for the following week. So, you need to focus all your attention on the attendees and you can’t allow yourself to use your energies taking care of the catering, the technicians and other stuff. If you can’t afford to hire professional event planners, you should assign specific tasks to the members of your team and assure that they will accomplish them with accuracy and professionalism.